The art of porcelain: Simone Guidarelli’s exclusive collections for Weissestal
Our porcelain, also known by the poetic name of "White Gold," is a high-quality manufactured porcelain, made with precious raw materials that enhance both its purity and its unique characteristics in everyday use.
To obtain this extraordinary porcelain, we use a mixture of refined minerals, such as kaolin, feldspar, and quartz, which undergoes processing at very high temperatures, transforming it into an elegant and resistant material, a symbol of beauty and perfection.

The collections: "Souvenirs de Voyage" and "Exotic Jungle"
To bring the wonderful Souvenirs de Voyage and Exotic Jungle collections by Simone Guidarelli to life, we combine the efficiency of industrial technology with the skill of craftsmanship. Each plate, made of light and transparent porcelain, is unique thanks to the artistic decoration carried out strictly by hand by expert craftsmen.
This combination of innovation and tradition guarantees excellent quality: technical expertise, precision, attention to detail, and passion come together to create exclusive pieces designed to embellish every moment of everyday life.
The production process
All our products are made through a diversified production process, carefully studied down to the smallest detail, which includes several steps:
- First firing: the porcelain undergoes an initial firing in a kiln at around 1000 °C, a high temperature that transforms the raw material into a compact and resistant material, ready for subsequent processing.
- Glazing and second firing: the porcelain is glazed by hand with a special glaze, a mixture based on mineral oxides, which during the second firing at approximately 1350 °C is transformed into a glassy layer, giving the surface its unique shine and brilliance.
- Application of decals and third firing: the decals, applied by hand with precision, are fixed by a third high-temperature firing, which integrates them perfectly under the glaze. This process not only makes the surface smooth and flat to the touch, but also ensures that the decals are protected from scratches, such as those caused by cutlery. Furthermore, their position under the glaze ensures food safety, unlike other cheaper processes where decorations can be exposed and vulnerable.
- Artistic finishing with gold and fourth firing: all items are further finished with artistic details in real gold, applied by hand with fine brushes. This work requires extraordinary precision, and the small imperfections that may emerge testify to the authenticity and craftsmanship of the process. Once this phase is complete, the items undergo a fourth firing at a very high temperature, which permanently fixes the gold, giving the pieces a timeless elegance.
Finally, the packaging and gift box, handcrafted in Italy, lend the collection elegance and functionality.
But elegance is not everything: these boxes are also designed to ensure maximum safety during transport. Each piece is protected by shock-absorbing sponges, specially designed to prevent breakage and damage, ensuring that the product arrives intact at its destination.
This attention to detail makes our boxes not only functional packaging, but also a symbol of care and style. Because, after all, clothes make the man, and such a precious gift deserves to be presented impeccably.

Beauty that lasts over time
Our plates are made to be loved and used, by adults and children alike. The decals, protected under the enamel, make them virtually "eternal" and safe for all types of food. And the real gold used? Certified for food contact, so you can enjoy your meals with a touch of luxury every day.
That said, if you want your dishes to retain their golden luster for longer, we recommend washing them by hand: a little care and attention will keep them shining for years. A few trips through the dishwasher, especially after large lunches or dinners, are not forbidden (in fact, they make your life easier!), but use it sparingly. Over time, the gold may oxidize slightly, which would be a shame for such a precious detail.
So, enjoy your dishes every day, treating them as they deserve: with love, but without fear of using them!
Artisanal value and uniqueness
Our workmanship is a dialogue between skill and passion, where every detail reflects our care and experience with the product. It is this extraordinary skill that transforms each piece in the Simone Guidarelli collections into a unique work of art, combining elegance, functionality, and personality.
Each object bears the distinctive mark of the hand that created it: slight variations in color, shape, and thickness are not imperfections, but precious evidence of craftsmanship. These unique details tell stories of love for beauty, making each piece unrepeatable and authentic, like a true masterpiece.

Curiosity: the charm hidden in the details
Simone Guidarelli's porcelain collections hide secrets and peculiarities that make them even more extraordinary. Here are a few:
• Cups: each cup undergoes five different processes and five different firings before arriving on your table, a process that guarantees quality and excellence in every detail.
• Internal decorations: not only the exterior, but also the interior of some items such as soup plates, cups, salad bowls, and vases is decorated, demonstrating meticulous attention to detail.
• Gold threads: the gold threads applied by hand with very fine brushes vary in thickness from 3 to 5 millimeters, giving each piece a precious and unmistakable touch.
• Extremely light vases: our vases, up to 30 cm tall, are surprisingly light, weighing just 900 grams, despite their imposing appearance.
• Unique transparency: each item is made of porcelain so fine and thin that, when held up to the light, you can see the shadows of your hand. A detail that makes each piece almost magical.
These small details not only demonstrate the craftsmanship and excellence of the workmanship, but also transform each product into a true masterpiece to be enjoyed and admired every day.
